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25 January, 2019
Businesses in New York are always looking for a competitive edge that can provide them a considerable lead in the industry today. If we look around, we see that everyone from a local restaurant to coffee shops and from grocery stores to vegetable sellers, everyone has an app. The best thing about mobile app is that businesses can reach their customers 24/7 and they can use this platform to provide vital information related to their products and brand in a quick and easy manner. Moreover, with people spending about 90% of mobile time on apps, businesses must create an app in NY that might help them attract customers and get their brand visible among quite a large number of people in NY..
New York is an industrial hub, as this city houses several renowned companies like Pfizer, IBM, Omnicom Group, PepsiCo and many more medium and small scale industries. These app companies in NYC have well realized that marketing business through mobile app is much more beneficial compared to website marketing because people usually have around a dozen apps on their smartphones, which means that businesses only have to compete with these dozen apps for garnering attention from the users. Whereas in website marketing businesses face much stiff competition, as they have to compete against millions..
Marketing through mobile apps has also taken an edge over social media marketing in NY, in which businesses have to engage with their customers on around the clock basis through tweets and posts created on services and brands. Moreover, social media is not an out and out buy and sell platform, infact businesses are pitted against several other enterprises that may post most interesting stuff that they post. Whereas in mobile marketing businesses can make a pointed discussion where they just need to talk about their products, services and cater to their customer's need..
Mobile marketing hold an edge even over email marketing, which may be a reliable step in the armor of online business but while looking at the loyal subscribers numbers and email click through rates, businesses would realize that the response and engagement rates are not much encouraging. Moreover, email marketing requires lot of time and effort to keep customers engage. Whereas mobile marketing has a higher percentage of engagement and inspired action with the push notifications and make customers curious about the app. The mobile app development in New York is growth driven that is well indicated by the hefty revenues generated by apps of diverse businesses.
Category : App Developers